Blog

DRTV Success with Kevin Harrington

Direct Response Television, or DRTV, is any television advertising that asks consumers to respond directly to the company. Understanding how to manage a DRTV media can make or break a campaign. This requires the right media partner with the specializedRead More

Is the Infomercial Dead?

Is the Infomercial Dead

The answer is a resounding no. Although the concept is almost seventy years old, the numbers reflect that the industry is not only alive but thriving. Having matured beyond its initial identity, DRTV or Direct Response Television has proven toRead More

Things To Make 2017 Successful

Although the title is outlandish, as entrepreneurs, too often we fall prey to pursuing so many paths to “sure-fire,” “guaranteed success” that we look back at 2016 exhausted and spent but with only a couple of our goals checked off.Read More

Some people are so afraid of failure that they never take a chance. Everyone fails at one time or another. The key to being successful is not letting your failures determine your life or stop you from trying something outRead More

Stress Entreprenuer

Entrepreneurship can lead to massive levels of success, financial freedom, and deep personal satisfaction. However, being an entrepreneur can be stressful, even at times when your company is hitting targets and showing great promise. Stress can arise from uncertainty, theRead More