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business convention

The ERA D2C Convention is the one show for the direct-to-consumer industry. Featuring top notch, industry-focused education sessions; outstanding networking opportunities including the Opening Reception; and special events including the ERA Moxie Awards Gala; the convention is a must-attend event forRead More

Direct Response Television (DRTV) campaigns are a great way to get your service in front of millions of people. Over the last several years DRTV has become more popular because it’s affordable, measurable and companies see a significant increase inRead More

Entrepreneurship

Starting a business can be intimidating, particularly when you look at the level of success of some of the business leaders of recent times. Visionaries like Steve Jobs, Walt Disney, and even Oprah Winfrey, all came from relatively humble backgrounds,Read More

Tips for Preparing to Reach the Big-Box Retailers Reaching big-box retailers has the potential to become quite the hassle, especially when you don’t have the knowledge or experience to catch their attention. At AsSeenOnTv.pro, Kevin Harrington and his dream teamRead More

DRTV Success with Kevin Harrington

Direct Response Television, or DRTV, is any television advertising that asks consumers to respond directly to the company. Understanding how to manage a DRTV media can make or break a campaign. This requires the right media partner with the specializedRead More

Is the Infomercial Dead?

Is the Infomercial Dead

The answer is a resounding no. Although the concept is almost seventy years old, the numbers reflect that the industry is not only alive but thriving. Having matured beyond its initial identity, DRTV or Direct Response Television has proven toRead More