“How Social Media Influences Consumer Habits” Social media has evolved into one of the most influential tools of the digital age, and with good reason. The connectivity we experience when we’re online is nearly constant, with voices coming fromRead More
“Think Tank Advisory Board Panel Introduces Two New Members” The Innovators Think Tank Advisory Board Panel is pleased to announce the addition of two new members for 2019. They bring their expertise to the board’s already wide experience and willRead More
Do you have an idea that could make a lot of money? If so, what aren’t you doing something with it yet? There are a lot of obstacles between creating a new product or service and becoming successful, but theRead More
Direct TV advertising is responsible for making the Snuggie and Thighmaster household names overnight — and for making millions of dollars in profit for their respective sellers. How did these products and others like them become so popular so fast?Read More
Google. Facebook. Instagram. YouTube. Sites like these have become important to everyday life. But they’re also vital to business. Successful businesses have an online presence because they recognize that the first thing people do when they want to find aRead More
If you’re an entrepreneur, you likely find yourself talking about your product and pitching its amazing features to anyone who will listen. You have the elevator pitch down, and even a more formal pitch memorized. But what’s the next step?Read More
It’s often difficult for startups to find the investors they need because their product or service has yet to be proven in the marketplace. Investors like to see some sales figures to show economic viability before risking their money onRead More
Great customer testimonials can give your company more credibility than even the best sales pitch. Positive, unsolicited reviews can persuade potential customers while giving you an edge over your competition. According to one Nielsen study, 92 percent of consumers willRead More
About 10 percent of startups will actually succeed in their journey and when it comes to startup there isn’t a formula for success but, all successful startups have a few things in common. We’ve compiled a list of 6 businessRead More
Making every dollar spent on television campaigns count is an important goal for businesses. Oftentimes, businesses don’t understand the difference between brand response TV campaigns and direct response TV campaigns, and so they are unable to determine which is rightRead More
